I credit John’s expert guidance and systems…Before I found KSSI, I was really frustrated with an order processing system that locked up data we needed to improve our business. John quickly provided software tools that gave us ready access to accurate response data, refined customer databases and much more. No question, I credit John’s expert guidance and systems as key contributing factors in our company’s substantial sales growth and profitability over the past 10 years.

Impressed with the breadth of your knowledge…Many thanks, John, for the masterful job you’ve done helping us resolve our catalog circulation & marketing issues. Right off the bat, I was impressed with the breadth of your knowledge regarding marketing, operations and IT principles. You explain complex concepts in ways that make them easy for me and my staff to implement. Thanks, too, for your insightful feedback as an idea sounding board.

Consolidating accounts a breeze…We used to have tremendous issues with customer data. For example, our system caused our reps to create multiple accounts for individual customers, making it impossible get a handle on customers’ total buying histories.

With the installation of the Marketing Database, consolidating separate accounts into a single customer record became a breeze, letting us employ total customer value as an invaluable selection criterion in planning our marketing campaigns.